该学习计划的使命是培养具有战略管理和业务发展领域技能的专家，能够在全球市场、知识经济和不断变化的商业环境中领导、管理和发展具有经济功能的组织/公司.
选择这个程序的理由
- 评估特定于商业环境的机会和风险，以选择最佳解决方案。
- 制定决策方案并预测其潜在影响。
- 在确定性、不确定性和风险的情况下应用战略管理系统。
- 在竞争激烈的环境中利用创业技能。
- 分析市场信息以做出最佳业务决策。
Program details
1st year
- Management Methods and Techniques 8
- Organizational Culture and Behavior 8
- Strategic Management of Career and Employee Development 8
- 组织环境中的修辞和辩论：策略和情况 4
- Ethics and Academic Integrity 2
- Marketing Strategies and Policies 5
- Negotiation and Partnership 5
- Integrated Quality Management 5
- Decisional Simulations 7
- Business Development Strategies Through Projects 8
2nd year
- Competitive Environment and Business Compeveness 7
- Organizational Change Management 7
- Technology Transfer Management in the Context of Globalization 7
- 实习3
- Optional discipline: Customer Satisfaction Analysis/ Quantitative and Qualitative Market Research 6
- Decision Making based on Operational Research Methods 7
- Business Plan for Entrepreneurs 8
- Strategies, Methods and Techniques for Sales Development 6
- Discursive Practice in Business. Applied Skills 2
- 硕士论文科学研究方法论3
- Defending and Passing the Master's Exam
- Optional Course Unit: Strategies and Policies for Sustainable Business Development/ Tertiary Sector Development Strategies 4
- Industry
- Trade
- Services
- Tourism
- Consultancy
探索类似程序类似程序
