Master in Business Tourism and Event Management
Barcelona, 西班牙
硕士
期间
9 个月
语言
英语
步伐
全职
报名截止日期
最早开始日期
学费
EUR 6,500 / per course
学习形式
在校园
This Master aims to provide the necessary training for professionals in organising and managing events, meetings and congresses, with a particular focus on business tourism and the MICE sector (Meetings, Incentives, Conferences and Exhibitions).
This Master's Degree aims at
- Professionals who wish to enter the MICE sector and the corporate events industry.
- Graduate and diploma holders who wish to expand their knowledge in business tourism and events management.
- Professionals who wish to create and manage their own events company.
Programme Duration
1 Academic Year (9 months)
Starting Date
2023 年 2 月
Programme Features
- Events
Acquire the knowledge and skills required to plan, organise, and manage events, exhibitions and conferences. - 100% Hands-On Training
Apply the knowledge acquired in the events and business tourism sector. - Trends
Learn about the latest tendencies in business tourism and know how to manage and implement them. - Global Vision
Develop management and leadership skills necessary to organise any type of professional event.
Resources
Students learn in a 100% digital environment from the get-go of this Master’s programme. To facilitate a successful learning experience, our students have:
- Access to the University’s Virtual Campus
- Face-to-face and online tutorials with their teachers
- Practical sessions focused on hotel management and travel agency management
- Classrooms equipped with multimedia technology
- Photocopying service.
- Study room, library and break areas
- Fee access to Wi-Fi network throughout the school
Accreditation
Get a Double Recognised Degree: issued by the University of Girona and Euroaula School of Tourism Barcelona.
This degree is awarded by the University of Girona (UdG) and it is a UdG-specific qualification issued by the University of Girona Foundation, which is fully recognised. The Master's degree in Business Tourism and Events Management is equivalent to one cycle of non-doctorate postgraduate training at graduate degree level in higher education. (*)
The degree earned by Euroaula, Tourism School Barcelona, is a Euroaula specific title. Euroaula has been training future tourism professionals for over 30 years.
Collaborating Partners
The following companies collaborate with EUROAULA, Tourism School Barcelona and they participate with instruction in our programmes, as well as giving conferences and arranging internships with our students.
学习计划
方法论
我们根据当前内容和真实案例研究提供完全实用和创新的计划。 教师由毕业生、企业家、旅游专家和行业专业人士组成。
- 全球商业环境中的战略管理
- 企业财务与管理会计
- 系统和运营
- 人力资源管理:领导力和团队合作技巧
- 在线营销、社交网络和在线声誉原理
- 关系营销和客户体验
- 管理沟通技巧
- 商业道德与可持续发展
- 商务旅游管理(活动行业简介-MICE)
- 商务旅游行业的活动类型
- 活动设计与策划
- 活动营销和传播
- 公共关系和协议
- 活动管理:运营和物流
- 活动项目管理
- 商务旅游的创业与创新
- 最后的论文
*Euroaula 保留随时更改或更改本节目内容的权利。
招聘
- 国会和会议经理
- 会展部门经理
- 协议和公关专家
- 计划人,策划人
- 公共机构经理
工作机会与实习
商业旅游和活动管理硕士学位的学生只要在硕士课程学年期间完成,就有资格参加实习,作为自愿和选择的培训。
我们与HOSCO Hospitality Connection合作,这是一个专门从事旅游业的国际工作网站,其基础是真正的热情好客专业人士社区,它使我们的学生每年能够在酒店的850多家公司中获得超过2500个国际工作机会和实习机会& 旅游产业。


